The Silavelle blogShort reads on booking, missed calls and Google. What the big booking platforms really charge an Ottawa business. Every number links to its source.https://silavelle.ca/en-caThe six places an Ottawa business quietly loses customershttps://silavelle.ca/blog/where-customers-go-missing/https://silavelle.ca/blog/where-customers-go-missing/Most local businesses do not lose customers on price. They lose them after hours, mid job, and after a missed call. Here is what closes each gap.Wed, 28 Jan 2026 00:00:00 GMTGetting bookedWhat AI automation is, and where it saves you moneyhttps://silavelle.ca/blog/what-ai-automation-actually-is/https://silavelle.ca/blog/what-ai-automation-actually-is/Automation is not robots. Think of an assistant that knows your diary, your stock and your customers, and answers when you ask. Here is what it saves.Mon, 10 Aug 2026 00:00:00 GMTHow we buildYour website is where everything else landshttps://silavelle.ca/blog/where-everything-else-lands/https://silavelle.ca/blog/where-everything-else-lands/The van, the sign, the reviews and the Google listing all send somebody to the same page. Here is what she checks when she gets there.Sat, 08 Aug 2026 00:00:00 GMTGetting foundThe job that is eating your weekhttps://silavelle.ca/blog/when-the-problem-is-not-a-website/https://silavelle.ca/blog/when-the-problem-is-not-a-website/Your website is the front of the business. Behind it there is often one job you do by hand every week. Here is how to find yours and count it.Fri, 24 Jul 2026 00:00:00 GMTHow we buildWhat you lose when you leave Fresha or Booksyhttps://silavelle.ca/blog/what-you-leave-behind/https://silavelle.ca/blog/what-you-leave-behind/Everyone tells you what you gain by leaving Fresha or Booksy. Here is the other half. Four things that do not come with you, quoted from their own terms.Thu, 23 Jul 2026 00:00:00 GMTOwning your systemsHow to write a page Google and ChatGPT can quotehttps://silavelle.ca/blog/a-page-an-assistant-can-read/https://silavelle.ca/blog/a-page-an-assistant-can-read/More people now ask Google or ChatGPT a question instead of searching. Five things your page has to say in plain words, plus the one most owners leave out.Wed, 22 Jul 2026 00:00:00 GMTGetting foundHow to answer a bad review, with the reply written outhttps://silavelle.ca/blog/how-to-answer-a-bad-review/https://silavelle.ca/blog/how-to-answer-a-bad-review/Your reply is not for the person who left the review. It is for the next person reading it. Here is what to say, with three replies you can copy.Tue, 21 Jul 2026 00:00:00 GMTGetting foundHow to cut no-shows without nagging your customershttps://silavelle.ca/blog/cut-no-shows-without-nagging/https://silavelle.ca/blog/cut-no-shows-without-nagging/Most no-shows are not rudeness. Plans changed, and saying nothing felt easier than phoning you. Here is how to make telling you easy.Wed, 01 Jul 2026 00:00:00 GMTGetting bookedWhat a booking system should do, and what most do nothttps://silavelle.ca/blog/what-a-booking-system-should-do/https://silavelle.ca/blog/what-a-booking-system-should-do/Five questions to put to the booking software you already pay for, tonight, on your own phone. What each one costs you when the answer is no.Wed, 06 May 2026 00:00:00 GMTGetting bookedWhat you keep on the day you stop payinghttps://silavelle.ca/blog/rented-tools-versus-owned-systems/https://silavelle.ca/blog/rented-tools-versus-owned-systems/If you stopped paying for it tomorrow, what would you still have? Ask it about every tool you use. Here is what stays and what disappears.Wed, 01 Apr 2026 00:00:00 GMTOwning your systemsWhat actually happens on your site at 11pmhttps://silavelle.ca/blog/what-happens-on-your-site-at-11pm/https://silavelle.ca/blog/what-happens-on-your-site-at-11pm/Somebody decides to book you at 11pm. What your site does next is the difference between a customer and a missed one. Four things to test tonight.Wed, 25 Feb 2026 00:00:00 GMTGetting booked